Hertz and AAA celebrate 40 years in partnership

Popular car brand, Hertz, has this month celebrated 40 years in partnership with AAA; a North American motoring and leisure travel organisation. A as major milestone in their relationship, both brands are understandably thrilled to promote this stage in their working relationship.

Having been working together in 1978, their relationship began when AAA started to provide great discounts to those renting with Hertz at airports. Then, around 15 years later, Hertz become the partnered supplier of car rental services to AAA customers, starting to offer car rental services at their off-airport rental locations.

“As AAA’s longest-tenured partner, Hertz shares the association’s commitment to providing our members with exceptional value and service,” said AAA President and CEO; Marshall L. Doney.

“We’re proud to celebrate 40 years of collaboration with Hertz and look forward to further growing our partnership in the years to come.”

Just as excited to mark this milestone is Hertz. Kathryn V. Marinello, President and CEO of Hertz, says:

“Hertz and AAA share similar goals in delivering excellent service and ensuring people have safe and enjoyable travel experiences”.

“Throughout our 40-year partnership with AAA, we have continuously strived to provide members with valuable benefits and savings that are unrivalled in our industry. We are honored to be celebrating this partnership and are especially proud to continue offering best-in-class service. We look forward to building and growing our partnership over the next 40 years.”

But, this is not the only anniversary Hertz is celebrating. This month also marks Hertz’ 100th year in business. Enjoying over 10,000 locations worldwide, their network is constantly growing. But, can they maintain their position as a top rental brand for another 100 years? Let us know what you think by leaving your thoughts and opinions below.